
Osam Buchahin
Chief Business Relations Officer
Leads brand and commercial relationships, the connective tissue between sponsors and BLU's roster.
About Us
BLU is a premium sports house based in Mexico City. We connect brands with high-level sports properties and athletes across LATAM, a region underserved by traditional sports marketing infrastructure.
Why LATAM
LATAM has world-class athletes, growing audiences and a hospitality culture that rivals any region. What it lacks is the infrastructure to package all of it for global brands. That's the gap BLU was built to close.
Leadership

Chief Business Relations Officer
Leads brand and commercial relationships, the connective tissue between sponsors and BLU's roster.

Chief Events and Hospitality Officer
Owns event operations and on-site hospitality, every guest experience runs through his team.